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 Marketing Executive Job Description Template

Marketing Executive Job Description

We are looking for a smart and ambitious individual to work as a marketing executive in our marketing team. As a marketing executive, your responsibilities include organizing creative campaigns and promotional events for building brand awareness and generating leads for the sales team. 

The ideal candidate will be a creative professional who can think out of the box and follow up instructions to executive initiatives for marketing strategies. If you are a passionate individual with an inherent ability to generate ideas and cater to the needs of an ideal customer persona, we would like to meet you.  

Marketing Executive Roles and Responsibilities

Marketing executive job description will include the following jobs and responsibilities:

  • Conduct market research to identify the market trends and assess brand awareness
  • Develop and execute marketing strategies
  • Conduct surveys to identify the customer’s needs and requirements
  • Write compelling copy for brochures, press releases, and website material to generate leads.
  • Develop new initiatives to strengthen the customer engagement
  • Create detailed reports to showcase the impact of each campaign 

Marketing Executive Skills and Qualification

Marketing executive job description will include the following skills and qualifications:

  • Bachelors/Master’s degree in marketing, communication, or related field
  • Prior work experience in executing marketing campaigns
  • Detailed knowledge of market research, social media trends, and web analytics 
  • Excellent communication, presentation,  and writing skills to develop marketing copy
  • Hands-on experience with MS Office and marketing software 

Frequently Asked Questions(FAQs)

Marketing executive job description includes organizing and overseeing social media campaigns, exhibitions and promotional evens. He looks after conducting market research and analysis.

A marketing executive job is a office based job which demands meeting with clients, organizations and others. He should take necessary steps to increase customer base and profitability.

The major responsibility of Marketing executive is to design and implement plans for company’s products. Working with sales executive and designing sales strategies is also a key responsibility.

Marketing executive job description containing job overview, job role, qualifications etc can be posted on various job portals such as Foundit.com, Linkedin, Naukri.com etc.