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Incentives | Meaning and Definition

What are Incentives?

Incentives are rewards offered to employee’s or teams to motivate and encourage them to perform specific actions and achieve targeted goals. They come in various forms, such as financial bonuses, recognition, promotions, and other perks, all designed to boost productivity, enhance performance, and foster engagement, ultimately benefiting the organization.

What are the common methods for providing employee incentives?

The below categories are some of the most common forms.

  • Employee compensation– These are some of the common reward method tied up with the compensation, such as salary raise, bonus, employee stock option, profit sharing bonus, etc.
  • Recognition – These are generally tied with the employee accomplishment within the company. Some of the recognition include thanking or praising employees for doing a good job, publishing an employee accomplishment in a company meeting, etc. A very common form of recognition is praise from a manager.
  • Reward – These generally include rewarding employees with gifts, any service-related rewards (certificates), any monetary benefits, etc.
  • Appreciation– These are appreciation for achieving the desired goal. These might be tied up with a group or team of people. This can be paid group lunch or dinner, sponsored sports events, family activities or events within a company, etc.

What are the common reasons behind employee incentivization?

  • To retain top talent.
  • To improve productivity.
  • To empower and reward high achievers.
  • Foster teamwork and collaboration.

Type of Incentives

Financial Incentives: Direct monetary rewards such as bonuses, salary increases, profit-sharing, stock options, ESOPS and commissions.

Non-Financial Incentives: Recognition, awards, certificates, public acknowledgment, and opportunities for professional development.


Intrinsic Incentives: Internal motivators such as personal growth, job satisfaction, a sense of achievement, and the fulfillment of personal goals.


Extrinsic Incentives: External rewards that come from outside the individual, like tangible rewards, promotions, and improved working conditions.

Use Case

Incentives are commonly used in workplaces to boost employee motivation and performance.
For example, a company might offer a quarterly bonus to sales teams that exceed their targets, or recognize an “Employee of the Month” to acknowledge exceptional performance. Such incentives encourage employees to strive for excellence and align their efforts with the organization’s objectives.

Pitfalls

In an organization, depending on the type of incentive, the team may or may not work. For example, if you provide individual employee incentives, that will destroy teamwork and collaboration, and everyone will start working individually.

Wrong incentivization (misjudging a wrong behavior) might destroy the positivity and performance of the organization

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